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Web site usability servicesOmni Marketing Interactive specializes in Web site usability -- particularly in making content more findable before people arrive on your site...and after people arrive at your site -- without compromising the user experience and your site's business goals. Below are some of the Web site usability services we provide. Search Usability™ Heuristic ReviewSearch usability™ heuristic reviews are a cost-effective and quick means of analyzing the findabilty of your site'scontent. The goal of a search usability™ heuristic review is to evaluate the findabilty of your Web site’s content and address problems that are a delivering a poor experience to your users and, as a result, could be limiting the success of your Web site. Search usability™ heuristic reviews involve experienced, knowledgeable search and usability professionals who evaluate the organization of your Web site and individual page layouts with regard to search usability™ best practices. Clients receive a detailed, prioritized list of recommendations to correct confusing elements of the current or proposed site design. The result is a tailored redesign solution that leads to a positive user experience and an improved search engine visibility. Search Usability™ is Omni Marketing Interactive's proprietary advertising and marketing service that includes: search engine optimization, link development and site analysis.
Web Site Usability Expert ReviewMany Web sites are already search-engine friendly but need help with conversions...especially in the shopping cart areas of ecommerce sites. Our team of certified usability professionals will evaluate your site against a set of predefined usability guidelines and principles, focused on:
Since we regularly usability test Web sites and utilize Web analytics, we will ensure that your site evaluation gets the most current, valid recommendations. Like a Search Usability™ Heuristic Review, clients receive a detailed, prioritized list of recommendations (both long-term and short-term) to correct confusing elements of the current Web site or proposed site redesign. The result is a Web site redesign solution that leads to an enhanced user experience, increased sales and conversions, and a positive brand impact.
Web Site Usability TestingWeb site usability testing is a method by which the efficiency of your site is determined by putting real users in front of your Web site and recording their results. The goal of Web site usability testing is to see if your users can complete the tasks your site is meant to accomplish. Web site usability testing is one of the most reliable research methods as it involves one-on-one direct interaction with real users. We utilize a complete range of services for progressive testing of Web sites -- formative and summative usability tests, including:
If you have any questions about Omni Marketing Interactive's Web site usability testing services, our Search Usability™ Heuristic Reviews or any other our expert reviews, please call us at 847-426-8978 or email us at info@search-usability.com. Services | Design Portfolio | Case Studies | FAQs | Design Tips
Web Site Usability Search Engine Optimization (SEO) Copyright ©1997-2010 Omni Marketing Interactive. All rights reserved. |
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